March 17, 2012
…build a business. Advertising content isn’t consumed in a vacuum. Nothing you say or think about your business will make any difference to the bottom line unless you can influence potential customers to make a purchase decision. Target the market – sell to the people who are likely to WANT what you have to sell. ...
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November 21, 2011
To those of us who have been using the post office’s bulk mail services, it might seem that the bulk e-mail process would be pretty much the same. Build a mailing list database from contacts & attendees (the opt-in) Obtain a bulk mail permit Prepare a periodic bulk mailing (artwork, printing, label printing, assembly, state, ...
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September 30, 2011
Small business owners in the local community have relied on what are now considered “traditional” forms of advertising to draw in customers. The oldest of these is the storefront. People pass by – some come in and shop – others never do (but they know where your store is and might be a referral source). ...
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September 12, 2011
It is important to distinguish between a Shopping Cart and a Payment Gateway. Shopping Cart Systems may be self contained with their own gateway, tie into an external online payment gateway or just provide data that must be manually processed by a staff member. Commonly used Shopping Cart Systems include: Paypal 1ShoppingCart QuickPayPro UltraCart WP-eCommerce and many more Payment Gateways are ...
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August 31, 2011
Every business requires a unique bundle of services to meet its unique needs. We can help you narrow down the choices, do the heavy lifting ( setup & installation) and hand you a working business solution. We can even give you some basic training so you can hit the ground running. Membership Management is a ...
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July 4, 2011
Search Engine Optimization is a fast moving specialty, and there are many differing techniques that can cost a great deal of time and money to implement. No one can “guarantee” that your site will always be at the top of a web search. There are too many factors involved. Many shysters try to fool the ...
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July 3, 2011
You’d think that having a name like the Bank of England would be a rather unique phrase… Not so! Search engines are just as likely to give you Joe’s Bank Pub of England or First Bank of England, Arkansas. You’d have to tightly restrict your search by using “Bank of England” in order to get ...
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