Every web site is trying to sell something – whether it is an opinion, fact, product or service. How effective is your web content? How many people actually look? How many of these actually “get” what you are trying to communicate? How many complete a transaction? Is your website profitable or a waste of time ...
Further Reading, In DepthWe’ve all seen the ads claiming some service can raise your site to the very first position in a Google search. The skeptical among us instantly smell something fishy. Who can HONESTLY make such a claim? Google recently discovered a fairly common practice used by some Internet service providers to raise client site visibility to ...
Further Reading, In DepthBuddypress transforms a WordPress site into a self contained social media experience. Perfect for small business employee interactions, customer service forums and clubs. Unlike a highly public social networking service (Facebook, Linked-In, Google+, etc.) the Buddypress plugin can be setup with a high degree of privacy and security.
Further ReadingIn recent years, the purpose of Internet related crime has shifted from vandalism, bragging or revenge to that of income producing activities. Theft of credit card information, private financial or medical information, hostage taking, blackmail, extortion, fraud and similar activities have become common criminal activities. As a business owner you would never give out your ...
Further ReadingChange is usually evolutionary, though something occasionally comes along that is best classified as revolutionary. That kind of disruptive change affects society as a whole – in totally unexpected ways. For example: Retail bookstores are closing left and right as large chains go bankrupt. Only specialty stores survive – in airports and other impulse buy ...
Further ReadingOffhand, I’d say people watching and saying hi are the oldest forms of social media. When I was growing up most social media involved face to face interactions. Exceptions were: Newspapers & magazines, Mail, TV, Telegraph, Telephone and Short Wave Radio. All these are still in use – they’ve just been expanded and updated. Email, ...
Further ReadingJust because you found a statement that “the moon is made of green cheese” on the Internet doesn’t make it so. Sifting fact from fiction is the duty of every surfer – blind acceptance of unproven assertions would have one believe that supplying a personal bank account number to that nice lady in Nigeria who’s ...
Further Reading